We're multi-skilled developers who know how to get dev tools adopted by other developers.
We work with actual developers in your target audience to validate what makes your tool valuable, identify who needs it most, and create a clear plan to reach them. By the end, you'll know exactly how to tell your tool's story and get it in front of the right developers.
Help developers discover your tool and see exactly how it makes their job easier.
Share your tool in a way that shows you understand developersâ real-world needs.
Create such a smooth experience that developers naturally share your tool with others.
Turn developer interest into real adoption in one focused day. Skip months of guesswork with a proven process that gives you actionable insights, a clear growth strategy, and direct validation from your target users.
We'll bring your Dev Traction Sprint strategy to life while you build your product. Following the playbook we created together, our team turns your plan into real developer adoption.
We asked people what our difference factor was. This is what they said.
"Tessa's passion for the DevRel work was very much a differentiating factor. In our conversations, her enthusiasm for a good Dev Experience and DevRel function stood out. It gave us confidence that she's not only skilled at her craft but also cares deeply about the quality of her work."
Fiona
TinyFish, AgentQL
"The first thing that comes to mind about Tessa is that she deeply understands the wants and needs of the developer audience and is able to empathize with them and advocate for them with internal teams. To say another way, she's great at ensuring the teams that build products for developers do so in a way that is developer-friendly and gets at the core of the problem theyâre trying to solve. As a bonus, I think she's great at putting all of this into detailed strategy, documents, and plans that are easy to follow and help rally a team behind her to solve."
Alston Cheek
Snapchat / SnapAR
"Tessa's difference factor is that she shows up with empathy and understanding while knowing her shit really really well."
Stephen Goldberg
CEO @ HarperDB
"Dogged persistence is what I think separates Tessa from everybody else. The difference is, when she's on the trail for her client, she's going to run as hard as she can. She'll break every barrier and push through every issue to deliver for them. This level of partnership is unlike anything they've ever experienced. If I were talking to them, I'd say, "Listen, there will be many people who can do this. here's the difference you're going to see from Tessa: dogged pursuit."
Chris Lema
CEO @ MotivationsAI
"..the first thing that comes to mind is that Tessa inspires better than pretty much anyone I know. A combination of her energy, her optimistic outlook and technical depth make her really effective and inspiring people to see what is possible or what could be accomplished by working together with her.â
Matt Cano
Dev Partnerships @ Snapchat / SnapAR
"Tessaâs coaching has turbocharged my growth in DevRel leadership, leveling up my skills 10x. Her insights have been a game-changer, sharpening my strategic thinking, communication style, and my ability to build solid stakeholder relationshipsâboosting the value and impact of my DevRel team."
John Vajda
Head of DX @ Deepgram
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Show developers you understand their needs with a process that gets to know them deeply
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